Project Objectives are very different from Business Objectives. I have seen Project Charter’s with the two types of objectives mixed into one objectives section and I find it very confusing. I recommend placing Project Objectives in its own section.

Project Objectives should satisfy the following criteria:

• Produce a product, service or result that survive and are maintained after the project is over. Some examples of this are (1) a new business “Standard Operating Procedure”; (2) new software installed that meets all of the acceptance criteria.
• Have a definition of “done” that is agreed to by the Project Sponsor and the Project Team.

Project Objectives are important for the following reasons:

• They define the scope of the major deliverables of the project
• They will be used to define much of the activity scope of the project
• Meeting all of the Project Objectives is one of the criteria for project closing

The combination of having well defined Business and Project Objectives will get your project off to a great start and help keep it on track. Take care to get these right.